First Year Retail/Bookstore Returns Program - Paperback
$449
Help remove a common obstacle between your paperback and retail bookstores.
The Retail Bookstore Returns Program makes your paperback returnable, helping it meet a purchasing condition commonly considered by brick-and-mortar booksellers when deciding which books to stock.
Returnability does not guarantee bookstore placement, but it can make your paperback more attractive for consideration by booksellers who prefer or require returnable inventory.
Make Your Paperback Returnable to Bookstores
Many brick-and-mortar bookstores prefer to purchase books that can be returned if they don't sell. The Retail Bookstore Returns Program makes your paperback returnable during its first year, helping remove a potential obstacle when booksellers consider your book.
Make It Easier for Bookstores to Consider Your Book
Stocking books requires retailers to invest in inventory before knowing whether every copy will sell. Returnability helps reduce that risk by allowing eligible unsold copies to be returned.
An Important Part of Traditional Bookstore Buying
Brick-and-mortar bookstores must decide which titles to order and how many copies to stock. A book that is not returnable can represent greater inventory risk because the retailer may be left with copies that do not sell.
Making your paperback returnable gives booksellers greater flexibility when considering an order. It does not guarantee that a bookstore will carry your book, but it can eliminate returnability as a reason not to consider it.
Build Returnability into Your Paperback Before Publication
Adding the program before publication allows your paperback to enter the marketplace with returnability already established for its first year.
Returnability Helps Open the Door
Returnability can improve your book's retail positioning, but bookstores independently decide which titles they order, stock, and display.
- Makes your paperback returnable to eligible retailers
- Reduces the inventory risk associated with unsold copies
- Removes one potential obstacle to bookstore consideration
- Placement in a particular bookstore
- The number of copies a bookstore may order
- How long a retailer may choose to stock or display your book
Consider It If Bookstore Sales Are Part of Your Plan
The Retail Bookstore Returns Program is especially worth considering if you plan to approach independent bookstores, local retailers, or other brick-and-mortar booksellers about stocking your paperback.
Give Your Paperback a Stronger Opportunity at Retail
Click Add to Cart to add first-year bookstore returnability to your paperback before publication.