Book Publishing Pre-Launch (Amazon pre-orders)
$249
Give your book a launch date readers can look forward to.
Our Book Publishing Pre-Launch service creates a coordinated pre-order period before your book's official on-sale date, giving you time to reveal your cover, promote your upcoming release, engage readers, and encourage advance orders before launch.
Instead of waiting until your book is released to begin promoting it, you can use the pre-launch period to build awareness and give interested readers a way to order in advance.
Pre-launch strategy, marketing ideas, and important timing considerations are explained below.
Build Anticipation Before Your Book's Release
A successful book launch can begin well before publication. A coordinated pre-launch gives you time to introduce your book, engage potential readers, and build anticipation for its official release.
Example of how a book available for pre-order may appear to readers on Amazon before its official release date.
Don't Wait Until Publication Day to Start Building Interest
A pre-launch turns the weeks before publication into an active marketing period. Instead of introducing your book only after it becomes available, you can begin talking about it in advance and give interested readers a reason to look forward to your release date.
Create a Window for Pre-Launch Promotion
Distribution partners require completed book files before your title can enter the distribution process. Once production is complete, the Book Publishing Pre-Launch service allows us to coordinate an official on-sale date rather than simply releasing your book as soon as distribution setup is complete.
Give Readers a Reason to Anticipate Your Book
Your pre-launch period gives you a natural opportunity to talk about your book repeatedly without simply announcing that it is available for sale.
Want Help Planning Your Pre-Launch Marketing?
Once you receive your personalized marketing plan, you may also choose to work with a Book Marketing Specialist to help you execute a focused pre-publication marketing strategy and make productive use of the time leading up to your release.
Is a Pre-Launch Right for Your Book?
A pre-launch works best when you're prepared to actively promote your book before its release. Use our short checklist to consider your goals, timeline, audience, and readiness before selecting this option.
View the Preorder Decision ChecklistTurn Your Release Date Into Something Readers Can Anticipate
Click Add to Cart to add Book Publishing Pre-Launch to your publishing plan and create time to build awareness, encourage advance orders, and prepare your audience for your book's release.