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Author Marketing Calendar 2026

Successful self-published book promotion requires an organized plan & tenacious marketing. Outskirts Press’s annual marketing calendar offers over 150 important book marketing tips, resources & deadlines for all kinds of books.

$99

Quantity: 1

Successful book promotion requires an organized plan and consistent marketing.

The 2026 Author Marketing Calendar from Outskirts Press gives you 365 ready-to-use ideas, reminders, and deadlines so you always know what to do next to promote your book — and when to do it.

365 Days of Book Marketing Momentum


Instead of staring at a blank to-do list, you’ll open your calendar and find a specific, practical action tied to that day, week, or season — plus suggestions for how Outskirts Press can support you at every step.


Use the calendar to:

  • Stay on top of award, book fair, and festival deadlines all year long
  • Turn holidays, observances, and “bookish” dates into timely promotions
  • Mix online, offline, and local tactics for steady, sustainable visibility
  • Keep both new releases and backlist books in front of readers all year
  • Stop guessing — and follow a proven, deadline-driven roadmap instead

Whether you’re a first-time author or a seasoned pro, this calendar helps you build momentum without burning out.

What’s Inside the 2026 Author Marketing Calendar

Every month includes a blend of strategies for discoverability, visibility, and engagement — clearly labeled so you can focus on what fits your style, budget, and goals.

  • 365 tips and prompts you can adapt to any genre
  • Industry dates and submission deadlines for key book awards, book fairs, and conferences
  • Social media prompts, giveaway ideas, email topics, and event suggestions woven throughout the year
  • Paired marketing services for many tips, showing exactly which Outskirts Press solutions can help you execute that strategy quickly and professionally


You’ll also see a simple icon system that highlights what each day’s idea is best for — such as:

🖥️ Online / virtual promotion

🪧 Printed materials (bookmarks, posters, postcards)

🏠 Local / in-person outreach

🏆 Awards & contests

📢 Announcements & launches

💬 Review-generating strategies

🤳 Social media engagement

📧 Email list growth

🎤 Events, talks, and readings

🎁 Giveaways & reader incentives

🎧 Audiobook promotion

📱 eBook-specific opportunities

💡 Tips supported by a Book Marketing Specialist

📊 Promotions that tie into a professional marketing report

✍️ Signed-copy moments

🤲 Charitable & cause-based promotions


Just scan the icons and pick the ideas that match how you like to market.

New Ways to Customize Your 2026 Marketing

Every author — and every book — is different. That’s why the 2026 calendar introduces powerful add-ons designed to personalize your plan even more.

Upgrade to the Marketing Calendar Pro

Boost your results with the Marketing Calendar Pro, an optional upgrade that gives you:

  • Genre-specific guides so tactics are tailored to your category
  • Sample outreach emails you can copy, paste, and customize
  • Genre-specific social media post ideas for high-engagement content
  • Discounts on 17 of our most popular marketing services
  • Extra tools to build out your book marketing “toolkit” for 2026 and beyond


If you want more “plug-and-play” support, Pro turns the calendar into an even more powerful marketing system.

Get a Personalized Top-20 Action List

Feeling overwhelmed by all the possibilities?

Order the optional Marketing Calendar Strategy Report and a Book Marketing Specialist will review your book and the calendar, then highlight the 20 marketing tips that are likely to make the biggest impact for your specific book in 2026.


It’s the fastest way to go from “There’s so much here” to “Here’s exactly where to start.”

For Every Author, Any Genre, Any Stage

The Author Marketing Calendar 2026 is ideal for:

  • Pre-launch authors building awareness before release
  • Newly published authors planning their first full year of marketing
  • Backlist authors ready to relaunch and revive older titles
  • Multi-book authors coordinating promotions across several books


99% of the tips can be adapted to any genre with a little creativity — fiction, nonfiction, children’s, poetry, memoir, Christian, business, and more.

Turn 2026 into Your Strongest Sales Year Yet

Sometimes the hardest part of marketing is simply knowing what to do next. With the 2026 Author Marketing Calendar, you’ll always have a concrete, time-sensitive idea at your fingertips — plus optional support from Outskirts Press whenever you want help executing your plan.

Add the calendar to your cart today, and give your book the discoverability, visibility and engagement it deserves all year long.