Custom Book Marketing Plan & ToolKit
$199
Quantity:
1
If you need help developing a book marketing plan, Outskirts Press can help.
Our Custom Book Marketing Plan & ToolKit will provide you with marketing strategies, tips and action plans so you can target your book marketing to the right people, in the right places, at the right time.
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Book Marketing Strategies, Tactics and Plans Tailored to Your Book
Congratulations! You’ve published your book—now, what can you do to ensure your book's sales success?
The success of your book rests on what many things. You've done the most important part already—created unique and engaging content for your readers—now, how do you ensure it will be found by the right people AND that they'll want to buy it once they find it.
The success of your book rests on what many things. You've done the most important part already—created unique and engaging content for your readers—now, how do you ensure it will be found by the right people AND that they'll want to buy it once they find it.
You've received a basic book marketing plan upon publication. That's a great place to start. But smart authors know there is always more that can be done to get your book into the hands of readers.
In addition to the information you already received, the Custom Book Marketing Plan & ToolKit will take your marketing strategy and plan to the next level:
In addition to the information you already received, the Custom Book Marketing Plan & ToolKit will take your marketing strategy and plan to the next level:
- Marketing comparisons to 3 well-known books in their genre (for use in audience targeting and co-marketing)
- Key competitive advantages & marketing focus for your book market
- A list of additional (non-traditional) distribution channels to pursue
- 50 / 100 / 250-word synopses for marketing
- 5 additional advanced & creative marketing strategies
- 30-day content calendar for book launch
- Custom suggestions for book signings & virtual author events
- A list of online book platforms to leverage specific to your book's genre and themes
- Specific social media tactics for each relevant platform (Facebook, TikTok, Instagram, Twitter (X), Pinterest, and LinkedIn) including custom posts
- Additional relevant and custom hashtags including custom tags based on your book and its themes
- A list of podcasts and bloggers to approach interviews and articles
- A list of influencer & experts to approach for collaborations, interviews and articles
- A list of book reviewers specific to their book audience and genre
- Discussion questions, facilitator’s guide and hosting ideas for book clubs specific to your book's themes
- Book awards specific to your book's genre and themes
- Additional TV/film adaptation information
- A customized pitch deck outline
- Pitch letters for radio/TV/newspapers and TV/film production companies
The Custom Book Marketing Plan & ToolKit will provide you with long-term book marketing strategies and plans to keep your book marketing efforts fresh and ensure your book has the best chance of success.


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Outskirts Press creates beautiful physical books and makes them available everywhere. They also offer a variety of other services, including many around book marketing.
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