Social Capital by Andrew Chiodo, published by Outskirts Press

Social Capital

How to Get It, How to Use It

by Andrew Chiodo

Social Capital

How to Get It, How to Use It

by Andrew Chiodo

Published Mar 20, 2008
232 Pages
5.5 x 8.5 Black & White Paperback
Genre: BUSINESS & ECONOMICS / Business Communication / General

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Book Details

Social Capital is the Key to Business Success

It's not what you know; it's not who you know; it's who knows you and how they can help you build long-term relationships that provide mutual benefit

Book Excerpt

Social Capital is based on a long-term relationship that provides mutual benefit to both parties

About the Author

Andrew Chiodo

Andrew Chiodo is a very experienced marketing consultant, who has been writing, teaching and speaking on marketing, networking and social capital for years.

He has worked on over 60 of the top 100 consumer brands and with many of the Fortune 100 business-to-business companies.