Oakmont Press

National Benjamin Franklin Award Winner “Outstanding! I’ve looked for a book with this practical approach for my whole twenty-seven year career. This is an easy-to-read and useful approach.” —Jeff Hammill, Regional Vice President, Starbucks “An insightful exploration into why we are all susceptible to anxiety at the mere mention of speaking before a group. A step-by-step framework follows to leverage our human nature and create presentations that will be more effective and enjoyable for audiences and speakers alike.” —Jim McClintock, Senior Vice President, Media Strategy (Ret.), Disney ABC Television Group “The Francis Effect is an incredibly helpful book to anyone trying to master public speaking. The checklist alone is worth the price of admission.” —Martin Staubus, Executive Director, Beyster Institute Rady School of Management, University of California, San Diego

The Francis Effect: The Complete Guide to a Polished Presentation • Is all you need to quickly create and confidently deliver great presentations. Learn: • Why anxiety is normal and natural but not inevitable • How to minimize anxiety to speak confidently, comfortably, and naturally • Best practices of top speakers and how to apply them immediately • Clear, simple guides for preparing great content, notes, and slides • Easy ways to increase trust, understanding, and memorability • Step-by-step directions for confident body language and vocal delivery • How to use microphones, teleprompters, and slides like a pro • How to handle tough and hostile questions with grace and wit • Best practices for web presentations and diverse audiences