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In the wake of the Academy Awards, print-on-demand publishers follow Al Gore’s lead to protect and conserve Earth’s natural resources by featuring no-waste, no-inventory printing with post-consumer, recycled paper options.

PRINT ON DEMAND PUBLISHERS ANSWER GORE’S PLEA FOR CONSERVATION

Small Press Month (March) is an annual celebration of the innovative spirit of small, independent, and alternative publishers. One thing print-on-demand publishers represent is conservationism.

Unlike traditional publishers who print 50,000 copies of a book only to destroy 40%-60% of them when they are returned, print-on-demand publishing companies use technological advances in digital printing and electronic distribution to produce one book at a time. Books are printed only after they are purchased.

“The magnitude of waste within the traditional publishing business is astronomical,” says on-demand publisher Brent Sampson, president and CEO of Outskirts Press, Inc. “It is no longer an inconvenient truth but rather an out-and-out fact. Earth cannot continue to weather this storm. All industries must find ways to conserve and recycle. For the publishing industry, the best way to do that is to not print books that have not already been bought.”

While there are no concrete numbers, it can be roughly estimated that 500 sheets of 8.5x11 paper requires about 5% of an average tree. With the common hardback page count in the 500-700 page range, 5% of a tree doesn’t last long within a 50,000 print-run. Books that are not quickly sold at full retail prices are remaindered and discounted up to 75% off before being returned to the corporate publishers, who subsequently destroy them. Returns on some traditionally published books reach 70%.

On the other hand, print-on-demand publishers like Outskirts Press employ conservation tactics wherever possible. Books are printed when they are demanded by the consumer. Additionally, the most common book sizes feature recycled paper.

“Our most popular sizes are 5x8, 5.5x8.5, and 6x9,” Brent Sampson states. “The paper used to print books in these common sizes are post-consumer, featuring 30% recycled materials. Not only do we avoid print-runs that may be unnecessarily high, we are cognizant of opportunities to conserve even within the normal course of business.”

It has been estimated that approximately 7 trees are conserved for every ton of 30% postconsumer paper used.

ABOUT OUTSKIRTS PRESS

Located in Parker, Colorado on the outskirts of Denver and online at www.outskirtspress.com, Outskirts Press, Inc. publishes high-quality paperback and hardback books for individual writers as well as businesses on an as-needed, on-demand basis. Through its turn-key, customized book publishing services, Outskirts Press offers unprecedented power to the author, including creative control and pricing authority.

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Publishing Executive's New Book Reveals Proven Techniques
for Increasing Amazon Sales

Denver, Colorado, May 8, 2006 - Outskirts Press, Inc. announces Sell Your Book on Amazon: The Book Marketing COACH Reveals Top-Secret "How-to" Tips Guaranteed to Increase Sales for Print-on-Demand and Self-Publishing Writers by president & CEO Brent Sampson, which is the author's most recent book to date. The 6.14 x 9.21 Paperback in the Publishing category is available worldwide on book retailer websites such as Amazon and Barnes & Noble for a suggested retail price of $14.95. visit www.outskirtspress.com/coachingamazon for more information.

So you'd like to become an Amazon bestseller? Publishing insider and Outskirts Press CEO Brent Sampson reveals revolutionary advice guaranteed to increase a book's sales on Amazon. Learn the powerful secrets used by successful Amazon authors every day to increase book sales long term. This informative and practical "how-to" guide shares new techniques that are proven to work.

Discover step-by-step methods for improving your exposure on Amazon and increasing your authority. Increase your profitability by learning the secrets to short-discounting Amazon with just twenty percent. Learn top-secret tactics that earn authors tens-of-thousands of dollars in royalties every month. Find, understand, and control every Amazon possibility for maximum book sales.

Experience what the author has seen first-hand as the president of Outskirts Press - that marketing success on Amazon can be the difference between hundreds and tens-of-thousands of dollars a month.

Learn why self-publishing guru Dan Poynter says, "Bookstores are a lousy place to sell books." In his foreword, Poynter says publishing as if it is still the 20th century is for historians. Publishing in this new millennium is for writers. Sell Your Book on Amazon shows how to publish and market a book in the 21st Century.

Amazon provides a phenomenal and gigantic (global) platform from which to sell books. Sell Your Book on Amazon unveils all the tactics for the first time.

Penny C. Sansevieri of Author Marketing Experts says, "Finally! A book that helps you demystify Amazon. If you have a book to sell, you simply must own Sell Your Book on Amazon."

Why is increasing a book's exposure important? Because readers have to learn about a book before they can buy it. Authors who know how to use Amazon's own system and algorithms to their advantage sell more books simply because more people learn about their books (and therefore buy them!). Once a book finds success on Amazon, it appears higher in the search results, leading to MORE exposure and more sales, and so on. It's the Amazon "virtuous circle" and the key to unlocking that brass ring is within Sell Your Book on Amazon.

Deftly constructed at 184 pages, Sell Your Book on Amazon is being aggressively promoted to appropriate markets with a focus on the Publishing category. With U.S. wholesale distribution through Ingram and Baker & Taylor, and pervasive online availability through Amazon, Barnes & Noble and elsewhere, Sell Your Book on Amazon can meet consumer demand through both retail and library markets.

ISBN: 9781432701963

Format: 6.14 x 9.21

Paperback SRP: $14.95

For more information, visit www.outskirtspress.com/coachingamazon

Sell Your Book on Amazon: The Book Marketing COACH Reveals Top-Secret "How-to" Tips Guaranteed to Increase Sales for Print-on-Demand and Self-Publishing Writers is available worldwide for online retail sales through Amazon, Barnes & Noble, and http://outskirtspress.com/coachingamazon for a suggested retail price of $14.95. Additionally, the 6.14 x 9.21 Paperback can be ordered at the full trade discounted price of $11.96 in quantities of 10 or more from the Outskirts Press wholesale online bookstore at http://outskirtspress.com/wholestore.php

About the author:

Brent Sampson is the award-winning author of Self-Publishing Simplified and Publishing Gems: Insider Information for the Self-Publishing Writer. As the president and CEO of Outskirts Press, Brent is actively involved with the Publishers Marketing Association, the Small Publishers Association of North America, the Florida Writers Association, and the Colorado Independent Publishers Association. Discover more at www.brentsampson.com.

About Outskirts Press, Inc.

Outskirts Press offers turn-key, custom book publishing services for authors seeks a cost-effective, fast, and flexible way to publish and distribute their books while retaining all their rights and creative control. Located in Parker, Colorado and globally at www.outskirtspress.com Outskirts Press represents the future of book of publishing, today.

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WRITER’S DIGEST MAGAZINE PARTNERS WITH
OUTSKIRTS PRESS CUSTOM PUBLISHING FOR 2005 COMPILATION

January 18, 2005. Denver, Colorado and Cincinnati, Ohio – F & W Publications, Inc. and Outskirts Press, Inc. today jointly announced a 1-year partnership focusing on Writer’s Digest’s most established writing competition. Specifically, the 74th Annual Writing Competition Compilation will be published by Outskirts Press and made available for retail and wholesale distribution in November of 2005.

“Writer’s Digest magazine sponsors one of the oldest, most prestigious annual writing competitions in the country,” says Writer’s Digest publisher Colleen Cannon. “Winning this competition can help launch a writer’s career.”

Ms. Cannon believes the magazine’s partnership with Outskirts Press will help Writer’s Digest and its competition winners gain even more recognition. “The 2005 Compilation published by Outskirts Press will showcase our competition winners in a more significant way than ever before,” she says. “Broader distribution opportunities and aggressive marketing of the compilation will increase visibility of the Writer’s Digest brand in the publishing community.”

“Outskirts Press is excited to be publishing the 2005 compilation,” states Outskirts Press CEO Brent Sampson. “Not only is Writer’s Digest the premier writing magazine, but the 2005 publication enables Outskirts Press to demonstrate the advantages of custom publishing to our target audience – writers.”

Such advantages as single ISBN assignment and distribution via Ingram, Amazon, and elsewhere may target individual authors, but this 1-year partnership also demonstrates custom publishing’s business-to-business applicability. In addition to the 2005 publication and year-long promotion and marketing commitments via print and web, the deal also includes the retroactive publishing of Writer’s Digest’s 2004 compilation.

States Mr. Sampson: “By utilizing Outskirts Press services for previous contests, F & W Publications can re-open additional revenue streams and promotional opportunities. The republication of archived annual compilations requires no warehouse space, no inventory management, and zero fulfillment services. It’s a win for Writer’s Digest, plus previous contest winners will never be out of print again.”

About Writer’s Digest
Writer’s Digest, the world’s leading magazine for writers, is published by F+W Publications, Inc., one of the world’s largest publishers of books and magazines for enthusiasts. Headquartered in Cincinnati, Ohio, F+W employs approximately 1,000 associates worldwide and operates offices in Devon (England), Boston, Denver, New York City, Savannah, Herndon (Virginia) and Iola (Wisconsin). The Company’s publications target hobbyists and enthusiasts in categories such as writing, fine art, equestrian, genealogy, crafts, antiques, various collectibles, coins and the outdoors.

About Outskirts Press
Located in Parker, Colorado, and online at www.outskirtspress.com, Outskirts Press publishes high quality paperback and hardback books for individual writers as well as businesses. Through its turn-key, customized book publishing services, Outskirts Press offers unprecedented power to the author, including creative control, pricing authority, and quantity influence.

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Publishing Mogul Shares Insider Information

March 21, 2005 Denver, Colorado – The founder and CEO of Outskirts Press, Inc reveals over 150 publishing secrets based upon real-world experience in his new reference guide, Publishing Gems: Insider Information for the Self-Publishing Writer.

“The publishing industry is in a transitional time right now,” author and publishing executive Brent Sampson notes in reference to his latest book. “Writers are becoming more disillusioned with traditional publishing and are investigating new alternatives.”

Online publishing choices like print-on-demand, blogs, and custom publishing are shifting the focus from distributors and retailers. It’s a world of opportunity for the enterprising author, and Publishing Gems offers insight and advice for the self-publishing writer looking to explore new ground.

In a fast, factual series of “Top 10” lists, Publishing Gems focuses on four facets: Crafting a book, choosing a publisher, promoting a book, and selling a book.

Dan Poynter, best-selling author of The Self-Publishing Manual considers Publishing Gems “…an indispensable resource for every writer, self-published or otherwise.” And Dr. Judith Briles, president of the Colorado Independent Publisher’s Association adds, “Brent Sampson’s Publishing Gems creates a few shortcuts, offers over 150 suggestions and will save you money.”

Available as a $4.00 e-book from www.outskirtspress.com/publishinggems or as a $9.95 paperback from Amazon and Barnes & Noble, Publishing Gems lets the cat out of the bag and the self-publishing author into the flock.

Book Information
Publishing Gems: Insider Information for the Self-Publishing Writer
By Brent Sampson, founder & CEO of Outskirts Press, Inc.
ISBN: 1-932672-85-0
Pages: 84
Retail Price: $9.95
Trade Discount: 55%
Distributor: Ingram, Baker & Taylor
Publisher: Outskirts Press, Inc.